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A Sense of Urgency – Show ‘em the Status Quo isn’t Free

  • By Eric Frantz
  • Jun 9, 2017
  • Articles

Investing in solutions during the digital era is not easy for buyers.  Whether it is the challenge of understanding new technologies, or time constraints, or too many people in the decision process, there are a multitude of excuses to resist the initiative for change, resulting in keeping the status quo.   The good news is that 

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The Value Selling & Realization (VSR) Council is an organization made up of forward-thinking Sales and Corporate executives that operates with a central mission: Maximize value from investments in IT-enabled change by establishing and promoting value management awareness and understanding, standards, practices, and tools that enable technology vendors and enterprise corporate executives to collaborate in developing and executing a “roadmap to value”.

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